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People are so concerned with being environmentally friendly they have resorted to cleaning with just water.
There aren't many choices out there. You can clean with harsh chemicals, use more biodegradable choices like vinegar and water or baking soda, or just use plain water and a high quality microfiber cloth.
It's easiest to use products sold in the store. They are conveniently packaged, come with there own spray nozzle and are well advertised on TV. We know what they are for and how to use them before we buy them. They come in bright and attractive packaging. They are easy to use and easy to acquire. Every grocery store has them. There are entire aisles dedicated selling them. They have become so mainstream you would think everyone uses these products. Most people have a cupboard full of them. It's status quo.
The cleaning industry is a multibillion dollar industry in North America and is showing no signs of slowing down.
Problem is that most of those products contain toxic ingredients. It's very difficult to find anything in the store that does not contain phosphates, butyls, phenols, or other extremely poisonous substances. We have been led to believe that we need these types of poisons to clean our homes. It's no surprise that people are looking for alternatives.
For a long time more and more people were using vinegar and water to clean. Either that or a mixture of baking soda. They had biodegradable ingredients but lacked the convenience that store bought products offered. It was just way too easy to go to the store and buy product rather than mixing your own. Baking soda and vinegar didn't clean the best and didn't smell great either and yet there are a number of people who still swear by it to this very day.
In the last few years there was some new ideas and products that came to light in the cleaning industry. With the invention of microfiber people were encouraged to clean with just water and special cloths. Cleaning without chemicals became the way to do it. The idea is great and for most things it works really well. The tougher stuff was a problem though. Microfiber and water works excellent on windows and mirrors but things like soapscum and stains...... not so much.
So that’s all the latest and greatest But are there any other alternatives?
We know we want to use the most environmentally friendly products possible but we want something that works..... and something that is convenient as well.
Recently cutting edge technology has given us a some new choices. Gone are the days we have to use harsh toxic chemicals to break down dirt. The inconvenient chore of mixing powders or vinegar and water to make a less than perfect cleaner can be a thing of the past as well.
Let me introduce a new concept in cleaning that makes the water clean better instead of breaking down the dirt at all. It is the most cutting edge technology existing today. Its organic, easy to use and works better than anything you have ever seen. It even works out to be about the same cost as vinegar to use!
Its also.... right now.... literally... at your finger tips. Just click here to watch a short video and see what I'm talking about. You decide.